McDonald’s Announces New “Loki” Inspired “As Featured In” Menu
Earlier this month, Mcdonald’s teased a new tie-in with the upcoming second season of Marvel’s “Loki”, and now details on this promotion have been announced. From August 14th, McDonald’s will launch a brand new global meal called “As Featured In”, in more than 100 countries, starring menu items that have famously appeared in movies and shows.
The menu gives customers a choice of a Big Mac, Quarter Pounder with Cheese or a 10-piece Chicken McNuggets, along with some fries, a beverage and Sweet & Sour Sauce, which is inspired by Marvel Studios’ “Loki” Season 2, which is streaming from October 6th on Disney+.
The menu will also include will co-star exclusive merch and never-before-seen content. There is also going to be a themed AR experience on Snapchat, where fans scan the newly branded Sweet N’ Sour Sauce lid on Snapchat, they will unlock custom content developed by Marvel Studios exclusively for McDonald’s fans, with new content available weekly throughout the promotion.
Morgan Flatley, Global Chief Marketing Officer and Head of New Business Ventures at McDonald’s said in a statement:
“It’s not only our real-life fans who have a go-to order, for decades our favourite movie and TV characters have, too. The As Featured In Meal is our biggest Famous Order yet, celebrating the most memorable McDonald’s references across the world of entertainment.”
The “As Featured In” meal is available starting August 14th for a limited time on the McDonald’s app, in-restaurant and via the Drive Thru at participating restaurants while supplies last.
Will you be checking out the new “As Featured Menu” at Mcdonald’s? Let us know on social media!