Last week, the Walt Disney Company announced Disney+ had 73.7 million subscribers at the beginning of October and according to Digital TV Research analyst Simon Murray, the streaming service will hit 194 million subscribers globally by 2025.
This would make Disney+ the second biggest streaming platform in the world, behind Netflix, which will have 274 million subscribers globally according to his latest predictions.
“Much of Disney+’ initial growth came from the U.S., mainly due to the attractive bundle of Disney+ with ESPN+ and Hulu. More recently, India’s Disney+ Hotstar subs count has rocketed due to its coverage of IPL cricket. The U.S. and India will account for nearly half of Disney+’ subscriber base by 2025.”
Disney+ is set to launch in Latin America this week and still has many more countries to launch in, including Africa and the Middle East, along with more countries in Europe and Asia. So that number will continue to grow as Disney+ becomes available to more potential subscribers.
However, Simon Murray had previously predicted Disney+ would hit 202 million subscribers by 2025 and explained why he reduced his estimated guess:
“Apart from India, with cricket driving nearly 10 million more subs for Hotstar in the quarter to September, there seems to be a rapid slowdown in subscriber growth in countries after an impressive surge at launch. Disney is very good at pre-selling and launch promotions, but subscriber growth seems to slow after this initial period.”
Other streaming platform predictions are that Amazon will reach 167 million subs in 2025, HBO Max will get to 28.5 million, and Apple TV+ will hit 13.4 million, according to Murray’s latest forecasts.
How many subscribers do you think Disney+ will have by 2025?