Disney Reveals ‘Camp Rock 3: All Roads Lead To Camp’ Bus Tour Campaign
Following the release of the “Camp Rock 3” trailer, Disney has announced details on a brand new “All Roads Lead to Camp” bus tour.
Following a successful pop-up at “CMA Fest,” the coast-to-coast tour is back in Nashville on Friday, 3rd July 2026, and Saturday, 4th July 2026, for “Let Freedom Sing! Music City July 4th” before commencing on the monthlong road trip, which will make stops across the United States before reaching its final destination, D23: The Ultimate Fan Event in Anaheim, California, on August 14th 2026.
Fans across the United States can step aboard for an immersive “Camp Rock” experience, featuring a throwback “Disney Knees” photo moment, a “Camp Rock 3” hat customisation station, exclusive photo opportunities in and around the “Camp Rock” bus, special giveaways and more surprises inspired by the beloved franchise.
In the new film, when Connect 3 loses their opening act for a major reunion tour, they return to their beloved Camp Rock to discover the next big thing. As campers vie for the chance to open for their favourite band, tensions rise, and friendships are tested – leading to unexpected alliances, revelations, and romances.
Joining the franchise are Liamani Segura (Sage), Malachi Barton (Fletch), Lumi Pollack (Rosie), Sherry Cola (Lark), Hudson Stone (Desi), Casey Trotter (Cliff), Brooklynn Pitts (Callie) and Ava Jean (Madison). Returning cast members include Joe Jonas (Shane Gray), Nick Jonas (Nate Gray), Kevin Jonas (Jason Gray) and Maria Canals-Barrera (Connie).
The coast-to-coast tour will visit cities across the United States, including the following:
- July 3-4 – Nashville, Tennessee
- July 16 – Charleston, South Carolina
- July 18 – Atlanta, Georgia
- July 20 – Charlotte, North Carolina
- July 24 – New Franklin, Ohio
- July 26 – Detroit, Michigan
- July 31 – Chicago, Illinois
- Aug. 4 – Denver, Colorado
- Aug. 9 – Los Angeles, California
- Aug. 11 – San Diego, California
- Aug. 14-16 – Anaheim, California
In collaboration with the American Camp Association (ACA), the bus will make special stops at select ACA accredited summer camps along its journey to bring the spirit of “Camp Rock 3” directly to campers. Disney is also teaming up with ACA to offer scholarships (a.k.a. camperships) to make summer camp possible for underserved kids across the country. As celebrated in “Camp Rock 3,” camp creates a space where youth build lifelong memories, form lasting friendships, gain confidence, discover new interests, and feel a true sense of belonging and community. This initiative reflects Disney’s commitment to providing access and opportunity for kids when it’s needed most.
Directed by Veronica Rodriguez (“The Slumber Party”) and written by Eydie Faye (“The Slumber Party”), the movie is produced by Disney Kids & Family and features choreography by Jamal Sims. Tim Federle (“High School Musical: The Musical: The Series”) executive produces, along with Joe Jonas, Nick Jonas, Kevin Jonas, Demi Lovato, Betsy Sullenger, Spencer Berman and Gary Marsh. And a special thanks to Alan Sacks for his contribution to the “Camp Rock” franchise.
Roger’s Take: This promotional campaign looks like it’s going to be a lot of fun for those who are lucky enough to be able to take part. It’s also great to see that Disney is taking the tour to plenty of different cities across the country.
Are you looking forward to checking out the “Camp Rock 3” tour? Let me know on social media!
