“Sneaker Wars: Adidas V. Puma” Coming Soon To Disney+

Disney has announced details on a brand new British documentary series called “Sneaker Wars: Adidas V. Puma”, which dives deep into the fierce, decades-long rivalry between two global sportswear giants, born from a family feud. Brothers Adi and Rudi Dassler founded Adidas and Puma, turning their personal conflict into a battle for dominance in the athletic world.

This series uncovers the origins of their split, their innovative contributions to sports culture, and how their competition reshaped the sneaker industry. Featuring interviews with experts, athletes, and insiders, the show highlights key moments in the brands’ histories, their influence on global fashion, and the ongoing legacy of two brothers whose rivalry changed the game forever.

“Sneaker Wars: Adidas V. Puma” will be released on Disney+ in the United Kingdom and Ireland on 24th September 2025.  No other release date for the show in other countries has been confirmed yet, but most British originals also get released globally at the same time, though it’s likely to be released as a Hulu Original in the United States.

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