“Mando Mania” Merchandise Campaign Launches
Following on from the success of merchandise campaigns for “Obi-Wan Kenobi”, “The Mandalorian” and “The Book Of Boba Fett”, Disney has announced a new marketing campaign, Mando Mania, which is an 8-week celebration of exciting products inspired by Star Wars original series including The Mandalorian, The Book of Boba Fett and more, just in time to celebrate season 3 of The Mandalorian, streaming only on Disney+ starting March 1st 2023.
The program will include brand-new product reveals and spotlight in-market must-have toys, collectables and apparel. Each Tuesday at 10:00 AM PT / 1:00 PM ET, fans can visit StarWars.com/Mando-Mania to check out a selection of newly revealed products ready for pre-order, as well as items available immediately at retailers to help celebrate favorite characters including Grogu, the Mandalorian, Boba Fett, Bo Katan and more!
For the first week, Mando Mania has revealed a first look at new Mando-inspired headphones by Logitech, Grogu Tamagotchi, Star Wars Metallic This Is the Way LifePlanner, and much more.
Here’s a look at these new Star Wars products:
These items will be available from a variety of different retailers.
Will you be adding any of these products to your collection? Let us know on social media!