“FOX One” Streaming Service Launches

Today, FOX has launched a brand new streaming service called “FOX One” in the United States, which will offer the company’s full portfolio of FOX’s News, Sports and Entertainment branded content—all in one place, both live and on demand.

It’s aimed at the 65+ million U.S. households that don’t have the cable bundle anymore.   Its aim is to offer ease of access to the bold voices, breaking news, career-making plays, dynamic features and entertainment America loves and has come to expect from FOX, all in a single, highly personalised platform.

“FOX One” is priced at $19.99/month with a 7-day free trial or $199.99/year, with the option to add-on B1G+ or bundle FOX Nation for an even greater value.

Starting October 2nd, customers will also have the opportunity to bundle FOX One with the new streaming service, ESPN Unlimited, for $39.99/month.  The new ESPN streaming platform includes access to all of ESPN’s linear networks—ESPN, ESPN2, ESPNU, SECN, ACCN, ESPNEWS, ESPN Deportes—in addition to ESPN on ABC, ESPN+, SECN+ and ACCNX, covering 47,000 live events each year, on-demand replays, studio shows, original programming, as well as newly expanded NFL content and more, in addition to the complete FOX One content offering.

In addition to sports and news, the new streaming service will feature a wide selection of entertainment shows including Doc, The Floor, 99 to Beat, Celebrity Weakest Link and Celebrity Name That Tune, Special Forces: World’s Toughest Test, Hell’s Kitchen, Murder in a Small Town, The Faithful, and the full Animation Domination lineup including The Simpsons, Universal Basic Guys, Krapopolis and Bob’s Burgers.  These titles, some of which are created by Disney’s 20th Television Animation, are also available to stream on Hulu and Hulu On Disney+ due to a multi-year deal. 

Pete Distad, CEO, Direct to Consumer, Fox Corporation, said in a statement regarding the launch:

“We are excited to get FOX One in the hands of viewers today, and bring our leading News, Sports and Entertainment programming to fans who have been underserved in the streaming ecosystem to date.  In my time here, I have come to appreciate that FOX is as ambitious and entrepreneurial a tech company as it is a media company. The team has worked tirelessly to bring all of our live programming together with our emerging technology into the new FOX One platform in a very short period of time…and we are just getting started. FOX One will continue to rapidly evolve in the weeks and months ahead to seek to not only meet, but exceed our customers’ expectations for a premium and personalized viewing experience in an AI-powered world.”

This new streaming service is available on major web, mobile and connected TV platforms, including Apple iOS, Android, Roku, Amazon Fire TV and Prime Video Channels, Apple TV, Google TV, Android TV, Microsoft Xbox, Samsung, LG and VIZIO. Existing pay TV customers, such as Spectrum, will have the ease of authenticating within the FOX One platform for no additional cost.

“FOX One” is based on the technology used in Tubi, and lets users experience smart, purpose-built AI integrations that give audiences of all types choice and flexibility in when and how they watch. From personalised content packaging and publishing to intelligent discovery, enhanced search capabilities powered in partnership with Perplexity and responsive support through Sierra AI, FOX One applies emerging tech to unlock value, clarity and connection.

• LIVE AND UNFILTERED: FOX One has a robust collection of live sports, news and entertainment for your viewing pleasure. The latest news and biggest plays as they happen in real time. Stay current with breaking news as it unfolds. From our hottest FOX series to iconic live events—you won’t miss a beat. We live for LIVE.
• FOX NEWS – NOW AVAILABLE on FOX One: Stream FOX News live 24/7 anytime, anywhere. Get around-the-clock access to live coverage, breaking news, and your favourite FOX News shows—all in one seamless experience, with alerts to keep you informed.
• YOUR FOX, YOUR WAY: Skip the search and cut down on aimless scrolling with personalised content from FOX One. Discover relevant live and on-demand shows right on your home screen.
• RECORD YOUR FAVORITES: Watch live or save it for later. You can record your favourite leagues, teams and shows with no storage limits. Find all your recordings in your personal library to enjoy anytime.
• CATCH UP WITH HIGHLIGHTS: Joined the game late? No problem—catch up with the highlights you missed, then join live instantly. Bypass the spoilers and hide the live score until you’re all caught up. The biggest moments in sports, served just how you like them.
• SWIPE-WORTHY SHORTS: Discover the top trending sports stories, informative news, and TV clips filled with jaw-dropping hot takes in a fresh vertical video format. Get all the moments you crave in bite-sized, shareable pieces of content. (currently in Beta)

Roger’s Take:  Following the failure of “Venu Sports”, it made total sense for FOX to pivot to creating its own streaming service for those who want all of the FOX content, without cable.  While it might seem a little weird that the new app also has access to FOX shows, as well as Hulu/Hulu On Disney+, that deal doesn’t seem to be exclusive, and FOX made sure they had access to their own content.   “FOX One” might not be for everyone, but it’s another option for those who don’t want cable anymore and also a great addition to existing cable customers.  

Will you subscribe to “FOX One”?  Let me know on social media!