Disney+ Launch New “Home Alone” Experiences
Disney is celebrating the holiday season and the 35th anniversary of the release of the classic 20th Century Studios film, “Home Alone”, with some special activations.
Fans can relive the iconic scenes and heartwarming moments from the film by visiting the world’s largest gingerbread house, built as a nod to the McCallister home, trying “A Lovely Cheese Pizza” from Prince St. Pizza, and experiencing the ultimate travel day with CLEAR. Plus, viewers can launch Disney+ with a little “Home Alone” holiday magic on the VIZIO Voice Remote this year.
The entire Home Alone franchise is now streaming on Disney+ and Hulu. Fans can also enjoy a dedicated, nonstop Stream of the first three films on Disney+, totaling 330 minutes of holiday hijinks and fun.
Zack Jerome, VP, Brand & Marketing Strategy, Disney+ said in a statement regarding the celebrations:
“Disney+ is excited to celebrate a movie that’s become such a holiday staple for families everywhere, mine included. “We can’t wait to bring elements from the film into the real world so people can experience them up close, and if they share my enthusiasm, finally order ‘a lovely cheese pizza just for me’ from Little Nero’s.”
In an attempt to smash an official GUINNESS WORLD RECORDS title held since 2013, Disney+ and Hulu are constructing the world’s largest gingerbread house. Inspired by the iconic McCallister home featured in the first two Home Alone films, the house will stand at a whopping 58 feet long, 42 feet wide, and 25.6 feet tall.
Made from 5,700 pounds of all-purpose flour and over 4,200 eggs, the house will be constructed out of 4,400 gingerbread brick tiles and 800 roof tiles, all held together with 20 gallons of edible glue and finished with 20 pounds of fondant. Weather dependent, this installation will be open to the public in the evenings on December 18 and 19 at Hollywood and Vine in Los Angeles, California. ‘Tis the season of giving, visitors can also help create holiday magic by donating a new, unwrapped toy to Toys for Tots in person while visiting the gingerbread house.
From December 10 to 17, Disney+ is bringing the fictional Little Nero’s Pizzeria to life alongside Prince St. Pizza. Locations nationwide will feature Little Nero’s pizza boxes, updated menus, and collectible packaging, with pizzerias in Chicago and Toronto incorporating Little Nero’s decor and branded elements. The Studio City location in Los Angeles will receive a full interior-and-exterior makeover, complete with nostalgic touches and the iconic Little Nero’s delivery car parked outside for the ultimate photo moment. In a nod to Kevin’s iconic order, Prince St. Pizza will temporarily rename its classic cheese pizza “The Lovely Cheese Pizza.”
Just in time for the holiday travel rush, Disney+ and CLEAR are rolling out a special “No Kevin Left Behind” airport activation between December 17 and 21. At nine major airports across the United States, CLEAR+ Members will receive limited-edition Home Alone-themed ornaments to bring seasonal cheer to their travel day. Plus, as an added delight and nod to Home Alone, CLEAR+ Members named Kevin who use select CLEAR+ Lanes will receive a code for a complimentary CLEAR Concierge service for a future trip.
Participating airports include Hartsfield-Jackson Atlanta International (ATL), Denver International (DEN), Newark Liberty International (EWR), John F. Kennedy International (JFK), Los Angeles International (LAX), LaGuardia (LGA), Orlando International (MCO), Chicago O’Hare (ORD), and Seattle-Tacoma International (SEA). All Disney+ subscribers can still experience CLEAR+ if they’re not traveling this holiday season by simply redeeming the Disney+ Perk that provides a complimentary three-month trial of CLEAR+.
From December 19 to 31, VIZIO users can launch the Disney+ app with a touch of holiday magic by simply saying (or shouting!) “KEVIN!” into the VIZIO Voice Remote. The command instantly takes viewers to Disney+ to stream Home Alone.
Will you be checking out any of these events? Let me know on social media!
