
Rogers Launches New Disney+, Apple TV+ & Netflix Bundle In Canada
As the streaming business matures, audience habits have been changing, cutting back or churning through different streaming services as costs continue to rise. We’ve also seen the traditional cable and internet providers also changing their strategies to adapt to, by offering bundles of streaming services, to save customers money and reduce churn.
Canada’s leading communications and entertainment company, Rogers, has announced a brand new streaming plan called Rogers Xfinity StreamSaver, which brings together three of the most popular streaming services – Netflix, Disney+ and Apple TV+. StreamSaver delivers award-winning entertainment, blockbuster movies, and must-see originals from top streamers – all in one plan, all seamlessly integrated on Rogers Xfinity’s world-class entertainment platform. Now customers can spend less time searching, more time watching and enjoy unmatched savings with Rogers Xfinity StreamSaver.
Bret Leech, President, Residential, Rogers, said in a statement regarding the new bundle:
“Rogers Xfinity StreamSaver brings top streaming apps together in one plan to deliver more value and an easier way to watch. With StreamSaver, customers can access an incredible lineup of entertainment on our world-class platform using our award-winning voice remote – all powered by Canada’s most reliable internet.”
The new StreamSaver bundle is priced at $22 (CAD) and offers more than 30% in savings a month compared to subscribing to each service separately. From global hits and critically acclaimed series to cinematic releases and fan-favourite films, Rogers Xfinity StreamSaver delivers something for everyone. With a few simple steps, customers can transition their existing accounts to their new StreamSaver plan, capturing their savings and viewing history.
Customers looking for more content and greater savings with their Rogers Xfinity StreamSaver plan can add Sportsnet+.
StreamSaver can be added to Rogers Xfinity Internet and select TV plans with the option to add a Rogers Xfinity Stream Box with the award-winning voice remote. The Rogers Xfinity Stream Box delivers a fully integrated viewing experience, letting customers search and watch across streaming services without switching between apps. Rogers Xfinity entertainment customers can also access a growing number of FAST channels like Flay All Day, Home & Garden TV, True Crime and MotorTrend through the Rogers Xfinity Stream app.
Rogers Xfinity customers can get the Rogers Xfinity Ultimate TV plan with StreamSaver to access over 150 channels, a growing number of FAST channels and Netflix, Disney+ and Apple TV+ – on the best entertainment experience.
This new bundle is now available to customers in British Columbia, Alberta, Saskatchewan, and Manitoba, and will be rolled out across the country later this year.
Roger’s Take: We’re slowly seeing the major internet companies trying to recreate the cable bundle with streaming services, which the studios, like Disney, are happy to do, since churn is the biggest problem for streaming services. If you have Rogers Xfinity and already have these platforms, it might be worth looking into switching or upgrading.
Will you be taking up this new Rogers bundle? Let me know on social media!