This coming week is one of the biggest events in the entertainment calendar, The Superbowl”. Traditionally, this is an event where every major corporation spends millions on advertising, with Studios often giving fans a first look at many of the upcoming summer blockbusters.
At last years event, Disney released a trailer featuring the first look at three of the Disney+ Marvel Studios shows, “The Falcon and The Winter Soldier”, “Loki” and “WandaVision”.
According to Deadline, many of the big studios and streaming platforms such as Peacock, HBO Max and Netflix won’t be spending millions on advertising. Disney will be airing two to four trailers during the Super Bowl, with Universal and Amazon also airing new trailers.
It wouldn’t be a surprise to see one or two trailers focused on Disney+, especially with “The Falcon and The Winter Soldier” coming next month. Plus Disney may want to promote “Raya and the Last Dragon” coming to cinemas and Disney+ Premier Access. It also wouldn’t be a shock to see “Black Widow” also shown, since it did debut a trailer in last years Super Bowl, possibly confirming a Disney+ Premier Access dual release with cinemas. However, Deadline has stated they don’t think that this will be announced during the event.
Hulu won’t be getting a commercial during the event, though there will be one promoting the Disney Streaming Bundle, which consists of Disney+, Hulu and ESPN+.
What trailers do you think Disney will release during the Super Bowl?
Roger has been a Disney fan since he was a kid and this interest has grown over the years. He has visited Disney Parks around the globe and has a vast collection of Disney movies and collectibles. He is the owner of What's On Disney Plus & DisKingdom.