Nielsen has released its latest Media Distributor Gauge data for February 2025, which measures how much of each studio’s content is being watched. According to the latest Media Distributor Gauge, YouTube was able to overtake Disney to take the lead by gaining 2% over January to capture 11.6% of time spent watching TV across the […]

Nielsen has released its latest “Gauge” data update for February 2025, which has given us a broad overview of how Americans watch television. This includes linear and streaming services like Disney+ and Hulu.   The data has shown that the Super Bowl was a huge draw for audiences, pulling in 110 billion viewing minutes and a […]

Nielsen has released its latest “Gauge” data update for July 2024, which has given us a broad overview of how Americans watch television. This includes linear and streaming services like Disney+ and Hulu. July’s data has now been revealed, highlighting how streaming is now the most common way to watch television, as July marked another […]