Over the past 18 months, streaming services worldwide exploded with new subscribers as lockdowns forced billions of people to stay at home to stay safe.
Disney+ was able to hit 100 million subscribers within its first year of operating, completely shattering the companies 5-year goal.
However, as local restrictions start to ease and people return to their normal lives, people have begun to cut down on how many streaming services they subscribe to.
JustWatch has recently released some new information, showing how people in different countries have slowly reduced the number of streaming platforms they subscribe to. However, in France, the opposite is happening as people are subscribing more than last year.
It’s not a surprise to see people shifting away from subscribing to lots of streaming services, especially as the weather generally has been improving and with restrictions coming to an end, meaning people have been able to meet up with friends and family outside the house.
Recently Richard Broughton, an analyst at Ampere, told the Guardian:
“It is not quite the end of the pandemic effect for streaming services but we are beginning to see the tail end of it; it’s definitely on the wane. Markets around the world are beginning to emerge from what we hope will be the final wave of the virus and unlock. Consumers are getting a chance to enjoy wider entertainment and leisure activities that have been unavailable to them during the bulk of the pandemic.
Have you cut down how many streaming services you have subscribed to?